Job Description
As a Real-Time Marketing & Brand Activations Manager (m/f/d), you are the driving force behind the internet's most important cultural moments, trends and viral movements. Your goal is to make SIXT the most relevant, most discussed brand on the Internet via “big social media punches” and real-time marketing. Through bold ideas, lightning-fast implementation and a keen sense of what moves people and communities on social media, you will actively shape our brand communication. Focus markets: USA & EU. Sounds exciting? Then apply now and become part of Team Orange at our headquarters in Pullach near Munich.
## YOUR ROLE AT SIXT
• You are responsible for identifying and implementing cultural moments and viral trends
• You build an AI “Trend Radar Agent” to continuously monitor relevant hype topics on social media
• You are responsible for the "Talk of Town" moments for SIXT - the most discussed topics on the Internet at least once per quarter
• You build a network of agencies, creators, influencers, celebrities and relevant partnerships in the US market
• You are in direct coordination with the Global Social Media Lead and manage external agencies and production partners
• You report all your measures including earned media value, reach, share of conversation and business impact
## YOUR SKILLS MATTER
• Experience You have several years of professional experience in the areas of social media, brand marketing, real-time marketing and content production, ideally with a focus on the US market
• Skills You have a very strong sense of internet culture, trends, memes and social dynamics - you are chronically online (and proud of it), combined with high creativity, entrepreneurial thinking and quick decision-making skills
• Soft skills You have strong communication and presentation skills in English and German
• Motivation You are motivated, passionate and don't want to be number 2 - you want to be the reason why everyone is talking about SIXT
• Know-how AI excites you and you know how AI makes your everyday life easier so you can do the right things
• Team spirit You enjoy working in a network and building long-term relationships with internal and external partners
### WHAT WE OFFER YOU
• Extra benefits Benefit from discounts on SIXT rent, share, ride and SIXT+, attractive vehicle leasing offers and exclusive deals with partners for travel, technology, fashion and more
• AI Excellence With Claude by Anthropic and SIXTgpt, our own AI platform, you will work with the most modern AI tools from day one. We give you the freedom to try out new technologies, continually expand your know-how and use AI specifically to work faster, smarter and with more impact
• Mobility power You will receive a monthly subsidy from us as a contribution to your individual mobility
• Future plus We promote your retirement provision and support you with capital-building benefits so that you are optimally protected
• Feel-good atmosphere Stay active with our modern SIXT fitness studio, a variety of leisure activities such as the gaming area or the SIXT choir and enjoy our high-quality employee restaurant
• Flexibility Enjoy 30 days of vacation and a hybrid working model with flexible times
• A matter of the heart Take one day each year to volunteer at a charitable organization that is committed to the well-being of children
## About us:
We are a leading global mobility service provider with sales of 4.00 billion euros and around 9,000 employees worldwide. Our mobility platform ONE combines our products SIXT rent (car rental), SIXT share (car sharing), SIXT ride (taxi, driving and chauffeur services), SIXT+ (car subscription) and gives our customers access to our fleet of 350,000 vehicles, the services of 4,000 cooperation partners and around 5 million drivers worldwide. Together with our franchise partners, we are present at 2,000 rental stations in more than 110 countries. At SIXT, a first-class customer experience and outstanding customer service are our top priority. We rely on real entrepreneurship and long-term stability and align our corporate strategy with foresight. Get started with us and apply now!
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